Disbelief as Government Supporters Take Over the Nation's Top Newspaper

Journalists at the country's most popular publication have shown disbelief after a media group seen as close to PM Viktor Orbán's party, Fidesz, acquired the popular daily from its earlier Swiss owners.

Context of Acquisition

The buyout, which coincides with Hungary prepares for important elections next year, is largely considered another effort to expand state control on the press.

A government-aligned media group, Indamedia, announced on Friday it had bought a collection of Hungarian titles, including Glamour magazine and Blikk, a influential tabloid whose news site reaches about three million web users monthly.

Management Shake-up

Blikk's departing editor-in-chief, Ivan Zolt Nagy, announced on Monday that he and another senior manager were departing in "mutual agreement" with the acquiring company.

They had been hired seven months ago to reposition Blikk, "moving away from sensational stories but on compelling journalism" and to be "more audience-focused, covering politics, economics, and cultural topics," he said on social media.

Staff Responses

Employees of Blikk said they were stunned. "I nearly experienced a medical emergency when I heard the news," stated one reporter, who asked to stay unidentified. "In my view, this is morally unacceptable."

Blikk has named a new editor-in-chief, Baláz Kolossváry.

Press Environment Issues

Several media professionals who have opted to continue admit being in a complex circumstance as there are few other publications left to which they could seek employment.

Throughout the previous 15 years, Orbán has been able to use a extensive government-supporting media landscape to strengthen his public perception and poll numbers.

Election Timing

Whereas significant press deals have typically occurred either post-election or during a stable political time, the buyout of Ringier Hungary occurs less than six months ahead of April's general election.

Blikk was viewed as a main goal for Orbán and his political organization at a time when surveys are suggesting that they have a serious opponent for the first time in exceeding a decade.

Political Rival Response

The political challenger, Péter Magyar, whose Tisza political group is running on commitments to root out systemic graft, has been vocal about Orbán's "media machine" and the negative impact he asserts it has caused to Hungary's democracy.

He has criticised the Ringier Hungary transaction, stating it signifies another attempt by Orbán to solidify his influence over Hungary's news publications.

Newspaper's Significance

While Blikk is a tabloid, known for its gossip column and over-the-top headlines, in the past few years it has also run many pieces on possible misconduct.

"Blikk is by far the most read daily newspaper in Hungary, a market leader," said a press expert. "Its online site has become unexpectedly successful in recent years, becoming the fourth most read online site in Hungary. If biased information features in such highly popular and influential publications, it will have an influence on the public."

Global Perspective

For over a ten-year period, Hungary has functioned as a blueprint for other "illiberal democracies" globally.

Ex-US administrators and their associates have long praised Orbán's Hungary even as it falls in press freedom rankings.

In 2022, Orbán told a gathering of US traditionalist groups that the path to power demanded "owning press organizations."

Historical Media Control

In 2010, Orbán's regime enacted a law that imposed official oversight over the main media regulator and placed the public broadcaster in the management of allies.

Proprietorship Information

Indamedia is partially controlled by MiklĂł Vaszily, a government-supporting businessman who is also top executive of a state-aligned TV network.

In a declaration, Indamedia's second proprietor and CEO, Gábor Ziegler, commented: "By obtaining of Ringier Hungary, the group is obtaining a well-performing publication group of similar size to Indamedia, with strong market positions and popular products that play a defining role in the Hungarian communications sector."

Ringier said in a statement that its choice to divest was "driven exclusively by strategic economic considerations and our concentration on our primary online operations in Hungary."

A official representative was sought for comment.

Sarah Shaw
Sarah Shaw

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